Horror Genre - Trailer Analysis - Insidious.

Insidious 

Camera Work - 
When the trailer first begins we see mid shot being used of a male sitting on a chair. Using a mid shot allows us to see both his worried facial expression and rigid body language which suggests to the viewer that he is afraid of what is going to happen. A close up is then used to show a metronome set of to tick by a unknown character who is saying 'you ready?' in the background. This close up indicates that the male in the chair is focusing on doing something, which we do not yet know. A zoom shot is then used to show the male closing his eyes again looking as if he is preparing for something. This is effective as it makes the viewer think, what?. The zoom then carries the scene to a panning like the male who was in the chair was thinking about it, establishing shot which shows a stereotypical, suburban american home. This allows us to understand where the film will mainly take place. There are then five quick shots of the male with his supposed family which again suggest that the male is thinking of. The theme of the trailer then switches when we see a wide shot of a young boy falling of a ladder and falls into a 'coma' which the doctors cannot describe. From that point on throughout the trailer you see a lot of the woman walking around the house and witnessing strange things. Further on, we see a wide shot of the young boys bedroom with a large figure with what seems like a claw for a hand. This straight way reveals to the viewer that the boy is perhaps being haunted. A close up of an elderly woman's eye, looking around also indicates to us that she is worried about what is going on in the house. After that point the shots come in flashes of scary drawings, the woman running and a creepy shot of a red figure behind the male. These quick shots allow the viewer to see parts of whats to come but they will not have the ability to fully understand other then the fact that something is there.

Mise- En- Scene - 
The house that the film is set in is quite strange as it looks like a normal family home. However, it is quite large meaning it creates an eerie feel when we see one character there at one time. For example when the woman is home and she can here strange voices/heavy breathing coming from the baby monitor. Facial expressions used throughout the trailer are used very confusingly. At the beginning the male in the chair looks troubled however it then changes to him with his family being happy. Again this changes when the trailers mood changes at the point of the boy falling when again all the characters we see from that point look worried/frightened. Costumes used are shown to replicate the characters as normal day to day people, such as jumpers and jeans. Dark costumes and shadows are used when it comes to showing anything represented to be not 'normal' such as the the dark figure in the corner of the boys bedroom.


Sound - 
Throughout the trailer there is both non diegetic and diegetic sounds used. Examples of diegetic sounds used is when we hear the characters in conversation or the heavy breathing that we can hear coming from the baby monitor. The heavy breathing along with the look on the characters facial expression of confusion and horror is alarming to the viewer as it indicates that she does not know what it is. Towards the end we hear the woman in the background saying 'I want to leave' twice showing the viewer that she is frightened. Also, non diegetic sounds used such as the ticking of the metronome is used to perhaps represent that this family are up against time to figure out what is going on with their son and also the sound of the rocking horse creaking back and forth is again alarming to the viewer as it is clearly rocking by itself or by something unknown. The music in the background in parts of the advert of bangs, crashes and screeches are very alarming causing the viewer move quickly with the sound. 

Editing - 
The editing of the trailer starts of quite slow, relaxing almost when we see the male in the chair focusing. This slow paced edit continues through until again when the mood of the trailer switches when the young boy falls off the ladder. After this point the edit quickens, and the shots start flashing to different scenes quite rapidly. Continuous editing is also used at the beginning when we are brought from the room the male is sitting in to the outside of the house. This allows the viewer to begin to understand where the film will possibly take place.